Some people may feel hesitant to discuss ethics in an industry with such a variable reputation, but we at Cinco Energy Services are doing everything within our power to promote Integrity, Flexibility, Growth and Responsibility in our business in order to make lasting changes that will benefit our clients and our industry.
Some may think that we can choose to promote either ethics or industry. However, author James P. Owen has sounded a call to arms for companies to choose to operate in a way that redefines their industry. Organizations that align ethics with industry, without sacrificing either, are groups people are proud to be a part of.
Below are the “10 Principles to Live By” from Mr. Owen’s book, Cowboy Ethics:
1) Live Each Day with Courage: have the courage to do what’s right, have integrity.
2) Take Pride in Your Work: perform each task to your best ability.
3) Always Finish What You Start: jobs don’t always go to plan, but a company who can see an assignment through to the end—be flexible and responsible—will earn the trust and loyalty of their clients.
4) Do What Has To Be Done: it may not be pretty, or easy, but a company that will buckle down and make tough decisions to complete the job will become the industry standard of excellence.
5) Be Tough, But Fair: as our President Randy Nichols said, “Do what our mothers taught us.”
6) When You Make a Promise, Keep It: landmen are known for doing business on a handshake. Just because we’ve modernized doesn’t mean we don’t still maintain the same high level of integrity.
7) Ride for the Brand: Representing your company isn’t a one-way relationship where an employee does their best and in return the company allows them to continue working, but a mutual relationship where company and employee look out for each other’s best interests. Sharing success as well as sharing hardship fosters a positive environment where people are more productive as well as more profitable and customers are more satisfied.
8) Talk Less and Say More: If someone isn’t directly addressing an issue, chances are that they’re trying to side-step the truth. When we choose to only say that which is true, our words mean more. Our WORD means more.
9) Remember That Some Things Aren’t For Sale: not everything can be bought, and respecting other people is an important key in fostering future relationships.
10) Know Where To Draw The Line: here at Cinco we recognize that everyone knows right from wrong and we demand our employees and contractors to take the right road, even when it isn’t the easy road.